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Ecommerce: Most Popular Articles

These articles are the most popular over the last month.
Is Ecommerce Right for Your Business? 36 Pros...
If you read popular business literature, you are often left feeling that ecommerce is the solution to all business problems. It is time to see both sides of the coin.
11 Reasons Ecommerce Is Taking the Retail World...
When you read the following list of advantages of ecommerce for businesses and customers, you will get the sense that ecommerce is the holy grail of retail.
What Is Ecommerce, and What Are the Different...
Popular examples of ecommerce revolve around buying and selling online. But the ecommerce universe contains other types of activities as well. Any form of business transaction conducted electronically is ecommerce.
When Ecommerce Isn't So Great
For the effective development of any industry, it is important to recognize its shortcomings. Here is a look at the disadvantages of ecommerce.
Did You Know That There Are 4 Types of Ecommerce?
Ecommerce has matured into a full-blown industry. As a result, we can now see several variants of ecommerce.
Is Business to Business Ecommerce the Same as...
Differentiating between ebusiness and ecommerce is helpful in understanding the new paradigm of business. Surprisingly, it is not easy.
Don't Be a Dummy -- Find Out How Ecommerce Works
There are several integral components of an ecommerce business. Find out how the different components work with each other.
WordPress for Ecommerce
There are many licensed ecommerce software packages out there. But WordPress is an interesting choice as it did not start out as an ecommerce solution.
How Does an Ecommerce Investor Think?
Get into the mind of an ecommerce investor and see things from their perspective. You will be surprised.
Business to Business Ecommerce
Though one does not hear about it a lot, B2B ecommerce has truly revolutionized the world of business. Adopters of online business to business processes have reaped several benefits.
Running a Successful Ecommerce Business Is Not...
Ecommerce setups are some of the fastest growing businesses. However, ecommerce is not the magic wand for success. Find out what makes an ecommerce business tick.
The Future of Ecommerce
Today the economy is still in pretty rough shape, but it's better than it was a year or two ago, and that's great news! A large part of the success of this most profitable holiday season is due to the impressive amount of money being spent online. Over the past ten years, the Ecommerce revolution has transformed the way we shop. Although the amount of time and money we spend online grows every year, the Ecommerce experience has changed very little since its inception.
Affiliate Marketing Program
How exactly does an affiliate program work on ecommerce websites? What are its components?
Make Money Creating Your Own Products
Though the mass market is for mass products, there are niche segments where highly individualistic products sell. How about facilitating your users who want to create and sell their own products?
Supply Chain Strategy
Supply chain management is at the heart of any retail business. Ecommerce is no different.
Ecommerce Marketing
Ecommerce can gain from conventional marketing. But it can also make use of a wide range of online activities.
5 Tips to Running a Successful Ecommerce Business
To run a successful Ecommerce business, you must be willing and able to wear many hats. This is not a small undertaking -- at least if you intend to be successful. In a mature company, each topic listed below could be a department unto itself. If you cannot afford to delegate responsibility for any of these key areas, you will just have to do it all yourself, at least until you can afford to hire someone to help you.
Ecommerce Marketing Plan
There is often an element of spontaneity in the way you implement your marketing plans. But that does not mean that you do not undergo a rigorous ecommerce marketing plan development exercise.
Third Party Logistics
For successful ecommerce, effective fulfillment must be a given. Unless we can deliver the goods, the business cycle cannot be completed.
What Is a Payment Gateway?
A payment gateway is an interface between the banks (or financial institutions) of the shopper and the merchant. It facilitates the transfer of money from the shopper's account to the merchant's account.
Ebook Ecommerce
Selling physical goods requires logistics, packaging, returns, repairs and many other headaches. Selling ebooks is operationally easier.
Top 10 Ecommerce Books
There is no better teacher than a great book. That is what encourages me to put together this list of the top 10 ecommerce books.
Barriers to Entry in the Ecommerce Business
Most successful businesses enjoy some protection from barriers to entry. Ecommerce businesses are not one of them.
Ecommerce Website
Not all ecommerce websites are created equal. Only the ones that focus on ease of use will survive.
Starting an Ecommerce Business
It is not easier to succeed in ecommerce, but it can certainly be faster. Here is a guide to set up an ecommerce business in one day.
Ecommerce Shopping Cart Software
There are so many versions of what constitutes a shopping cart on an ecommerce website. It is almost like the story of the blind men and the elephant.
Affiliate Marketing vs. Referral Marketing
Despite their common points it is crucial that an ecommerce professional distinguish between affiliate marketing and referral marketing.
What Is Two Factor Authentication?
class="no-js" itemscope itemtype="http://schema.org/Article" > itemprop="description" >Question: What
Ecommerce Suite: ATG Commerce
The following list of Ecommerce software is provided for your convenience. All product descriptions were provided by the software company.
Returns Policy
As an ecommerce website, you have learned to live with returns. But have you created a coherent and fair returns policy?
Security Issues in Ecommerce
If you want people to part with their money online, you need to make sure that they feel secure. That is why security is always going to be a big concern, for the ecommerce industry.
Ecommerce Fulfillment
Getting the goods into the hands of the customer is the most important stage in the ecommerce supply chain. But that is not as easy as it sounds.
Virtual Marketplace
It is one thing to sell goods online. It is entirely another to create a marketplace where others can come and sell their wares.
Privacy Policy
In this era of online privacy concerns, it is important that you make your privacy policy clear. Here is what you can do about it.
Pay Per Click Strategy
Paying per click on your advertisements can be an effective method to gain web traffic. But you must make sure that you follow the right strategy.
Ecommerce and Intellectual Property
Intellectual property may be the most valuable asset that an ecommerce business owns.
Communication Strategy for Ecommerce
There are innumerable channels of communication between an ecommerce merchant and a customer. The suave ecommerce player must strive to adopt as many of these channels as possible, while ensuring that they are well supported.
What Is Reverse Logistics?
Though reverse logistics is not as popular as the supply chain that gets the goods into the hands of the customer, it is as important.
7 Ways to Increase Your Shopping Cart...
Many ecommerce customers abandon their shopping midway. Ecommerce businesses must do their best to facilitate check out. Learn seven ways to increase the shopping cart conversion rate.
Ecommerce Business Model
Discounting and overspending on acquiring new customers is driving many businesses into the dust. Let's stop this craziness.
Shopify Review
Shopify is one of the most popular hosted shopping cart provider. Read my review of their offering.
Does Your Ecommerce Website Need a Blog?
A blog can really help an ecommerce website. However, you must be willing to nurture the blog. Find out whether your ecommerce business is ready for a blog.
Business Intelligence for Ecommerce
Success in ecommerce is about using business intelligence intelligently. Here's how.
Product Description
When the customer narrows down their search to a specific product page on your ecommerce website, the image and product description on that page influences the purchase decision. Make sure that the product description is what the customer wanted to read.
Rethinking the "Buy Now" Button
Ecommerce experts cry themselves hoarse about the importance of a great call to action button. But we still say easy-to-rectify mistakes everywhere.
SEO vs. SEM
Initially ecommerce businesses find success only in pay per click traffic. As a result they could end up overlooking SEO entirely. But that may not be a smart move.
The Ecommerce Professional
Not every person can become a great ecommerce professional. There are some characteristics that differentiate a winner.
Ecommerce Success Stories
Most ecommerce businesses fail. That is not the nature of the beast. Many of these failures are avoidable.
Ecommerce Bounce Rate
Customers who bounce off your website as if they are repelled by it are a major cause of concern. Luckily, there is a metric that measures this bounce rate.
Customer Acquisition Strategy
Acquiring customers is the primary task of all ecommerce business. But that does not mean that you can ignore satisfying those customers.
Will Your Ecommerce Business Thrive in an...
Ecommerce moved the venue of transactions from physical stores to the desktop computer. Today, with the proliferation of mobile devices, commerce is turning location independent. Is your ecommerce business ready to go mobile?
How to Write an Invoice for Your Ecommerce Sales
The invoice is not just yet another document. It is an official record of sale, and is a necessary part of the business of ecommerce.
Ecommerce Security
If we want ecommerce to grow, we need to pay special attention to security. In the absence of a secure business environment, ecommerce has no future.
Ecommerce Technology
Using the right technology can be the tipping point for your ecommerce business. This is a beginner's article for getting your ecommerce technology right.
Consumer Behavior
If you had an insight into consumer behavior, you would have the key to continued ecommerce success. Here is the first step to that journey.
The Right Ecommerce Business Plan
You could have one general ecommerce site, or many niche websites. This article helps you decide on an ecommerce business plan that makes more sense.
Cost Per Acquisition Is a Key Performance...
How much does it take your ecommerce business to acquire a new customer? How does that compare to the value that customer brings to you.
If You Have to Make Customers Fill Up a Form,...
Filling up forms on an ecommerce website is a big pain. Help customers by reducing this pain.
Ecommerce SEO
Optimizing an ecommerce website for search follows the general principles of SEO. But the unique challenges of ecommerce SEO require unique solutions.
Step-by-Step Guide to Setting Up a Million...
Setting up a million dollar ecommerce business is easy. Sustaining it is the challenge.
Domain Name Extension
There are dozens of choices when it comes to domain name extensions. If you are an ecommerce business, how would you choose a domain name?
How to Choose a Domain Name
The domain name is one of the most crucial identifiers of your ecommerce website. Learn how you should choose your domain name.
Clickstream
Figuring out the customer is never easy. But if you were to analyse their online behavior, you would get great clues.
Reverse Logistics
While ecommerce logistics focus on delivering goods to the customer, reverse ecommerce logistics deal with getting goods back to the ecommerce business.
Forced Registration Is the #1 Sales Killer on...
We all hating at yet another website. But ecommerce business have a lot more to gain from a registered visitor, as opposed to a guest? So what is the solution?
Customer Loyalty Programs
Some initiatives meant to spur customer loyalty could backfire. Others could work out beautifully.
How Can You Harvest Impulse Buying Behavior?
Impulse buying is a phenomenon that has been recognized by marketers decades ago. Find out how you can use it to maximize your ecommerce profits.
Attracting Investors and Customers to Your...
Customers give you money. So do investors. Of course the nature of that money is different. Here's how you can attract customers and investors.
Acquiring Ecommerce Businesses Can Be Like 2 +...
I welcome you to explore the opportunity to set up an online marketplace for buying and selling ecommerce businesses.
How to Select the Right Hosting for an...
An ecommerce business needs a robust website. For that, it needs the right hosting service. Get equipped to choose the right hosting for your ecommerce website.
Affiliate Marketing Is Not a Bed of Roses for...
Some regard affiliate marketing as the panacea for all ecommerce-marketing woes. They are wrong!
Customer Retention
Retaining a customer is the hallmark of a successful ecommerce business. But what can you do to ensure that the customer keeps coming back for more?
Niche Ecommerce Business Ideas
Everyone would like to sell everything to everybody. But we are a little too late in the day for that. Find the right niche and rule it.
The Last Few Seconds of a Customer on Your Site...
Exiting customers are not a lost cause. Far from it. You can certainly design a great offer for them.
Why Every Ecommerce Site Needs Two Sitemaps
Every Ecommerce site should have two different sitemaps: One for humans, and another for robots, crawlers and spiders. Here's everything you need to know to get started.
Top 9 Affiliate Marketing Tools
Invest in your affiliates. Give them tools that will help them sell on your behalf.
Ecommerce Template
At the initial stage, selecting an ecommerce template does not necessarily seem like an important strategic decision. But nothing could be further from the truth.
The Ecommerce World Cannot Ignore the Chinese...
Though China started late, it is already one of the biggest ecommerce markets.
The Business of Vulturing Ecommerce Businesses
In certain circumstances, it makes sense to buy a business merely to rip it apart. So far ecommerce businesses seem to be immune from that trend.
Developing an Ecommerce Blogging Strategy
Blogging strategies for Ecommerce success.
What Is Link Building?
Understanding link building is necessary for successfully marketing your ecommerce website. Otherwise you will end up paying per visitor that lands up on your ecommerce store.
Move Aside B2B / B2C Ecommerce -- Make Way for...
What is B2B2C ecommerce? When does it make sense? Who gains from B2B2C ecommerce?
Wholesaler Relationships
Getting the right wholesalers into your supply chain is pivotal to your success. Find out how you can develop the right wholesaler relationships.
How to Differentiate Your Ecommerce Business
Ecommerce businesses are too similar to each other. But it is not impossible to come up with effective differentiators.
Buy and Sell the Same Product Online, and...
class="no-js" itemscope itemtype="http://schema.org/Article" > itemprop="description" > The idea of arbitrage
Business Vision
class="no-js" itemscope itemtype="http://schema.org/Article" > itemprop="description" >Two decades ago,
How to Use Spoon Browser Sandbox
How to run cross-browser tests on your Ecommerce site using Spoon Browser Sandbox. Spoon Browser Sandbox is a free, cloud-based service that lets you run popular browsers directly from the Web installing them on your computer. It supports the most current -- and also older -- versions of Internet Explorer, Firefox, Safari, Chrome, and Opera. Spoon Browser Sandbox provides an easy and elegant solution to the nagging problem of cross-browser testing.
Niche Ecommerce
You must resist the temptation to be everything to every body. Setting up a niche store dramatically increases your likelihood of success.
Ecommerce Competition
It is time you took a hard stand against the competition. Ecommerce is hypercompetitive to begin with; there is no room for laxity.
Unique Products
What if you were the only ecommerce website selling a specific set of goods that consumers desire? Wouldn't that offer significant competitive advantage?
Mobile Ecommerce
Why would someone go through the rigmarole of switching on one's desktop computer if one has similar computational power in one's handheld device? The era of mobile commerce is upon us.
Are Ecommerce Websites Condemned to Be...
Personal service is an important part of the retail customer's purchase process. How do online retailers deal with that?
Social Networking and Ecommerce
Social networking platforms have taken on everyone's online existence. What can ecommerce businesses learn from social networking?
Shopify Apps
This is a top 10 list of apps in the Shopify App Store. Put together these ten apps substantially increase Shopify's functionality.
International Ecommerce
Expanding internationally is easy. But what does it take to succeed in a new country?
Lean Ecommerce
Lean on staffing, lean on capital assets, lean on fixed costs, lean on expenses. That is what lean ecommerce is made up of.
How I Made My First Million on the Internet and...
Content This book is about making it big as an affiliate marketer. I have written extensively on several
The Japanese Ecommerce Market
As if it is not tough enough to grow on your home territory, international expansion adds a whole new dimension to your challenges. Learn about entering the Japanese ecommerce market.
How To Merge Data Into a Product Catalog
class="no-js" itemscope itemtype="http://schema.org/Article" > itemprop="description" >To illustrate
Domain Name Protection
The domain name of your ecommerce website is crucial to your business. But it may not be safe.
Top 5 Issues That Will Make You Irresistible to...
Sometimes it becomes important for ecommerce businesses to raise money from investors. Here is the path.
The ABCs of A/B Testing
If you've ever had your eyes examined, then you already know something about A/B Testing. Which do you like better? This one... or that one? A or B?
Hey Startup! Ecommerce Is Great, Are You?
Though I am a big believer in the future of ecommerce, I do not automatically assume that a specific ecommerce player will do well too.
Online Shopping Cart
The shopping cart is where the final ecommerce action takes place. Make sure that your shopping cart is not found lacking.
Shared Hosting vs. VPS
While shared hosting is priced attractively, it might not be the best choice for an ecommerce website.
User Friendly Ecommerce Websites
User friendliness of an ecommerce website is not a matter that deserves mere lip service. Businesses can be made or broken on the basis of user friendliness.
Maximizing Ecommerce Profits
Once you have done all you can do, you will have to come up with innovative means to improve profitability. But at the early stages, you need to make sure that you have the basics in place.
The First Rule of Ecommerce
It is tough for some people to believe, but ecommerce businesses seem to be turning away a lot of customers. Find out some of the most common ecommerce failures.
Magento Goes for Small Business with "Magento Go"
With the launch of this affordable, cloud-based, hosted Software as a Service (SaaS) Ecommerce platform, Magento Go rounds the corner on ease-of-use by addressing the needs of novice users and breaking down barriers to entry for many small-to-medium sized businesses.
Clean Design and Large Images Can Differentiate...
Often one ecommerce website looks just like another. That is a big loss of opportunity to distinguish yourself.
Ecommerce Big Data
Analyzing big data is not just a fad. It is the next big thing to make ecommerce more valuable and acceptable to customers.
Effective Email Marketing
Emails are free, and you can trigger a million emails at the click of a mouse. That does not mean that email marketing is trivial. Learn about the basics of email marketing for ecommerce websites.
Future of Ecommerce
What does the future hold in store for ecommerce businesses? Which ecommerce businesses will survive, and which ones will go the way of the dinosaur?
Click and Mortar
Though the customer-facing end of ecommerce resides online, what you do offline can affect your fortunes in ecommerce.
How to Use YouTube for Ecommerce
Videos are turning out to be one of the most effective marketing tools. That is where YouTube can become an ecommerce merchant's dream come true.
What Kind of Founding Team Would Make an...
New ecommerce businesses spring up every day. But are the founding teams up for the challenge?
Ecommerce Platforms
At the risk of seeming cookie-cutter, you should evaluate some of the most popular ecommerce platforms. Here are five of the most popular.
Social Ecommerce
Social media has altered consumer behavior. Make sure that you do not get left behind.
Ecommerce Security Issues
People actually part with their money on your ecommerce website. Do your security measures warrant that level of trust?
It's Your Fault If Your Visitors Are Not...
Social media is a tidal wave that refuses to subside. Make the most of your customer's social presence.
An Ecommerce Website With an Attitude!
class="no-js" itemscope itemtype="http://schema.org/Article" > itemprop="description" >I just finished
SSL
If I were to choose one, I would say the most important feature of an ecommerce website is security. SSL helps with ecommerce security.
Almost Anything Can Be Sold Online -- Here's How
class="no-js" itemscope itemtype="http://schema.org/Article" >   When trainers publish books, the risk
Managing Your Ecommerce Business Effectively
A strong conceptual background makes a professional resilient to challenges that the economy or the workplace may throw up. For ecommerce professionals, it is important that to stay abreast of latest trends, but also be well versed with underlying concepts. That is why you need to read this book: E-Business and E-Commerce Management: Strategy, Implementation and Practice (4th Edition) by Dave Chaffey.
Global Ecommerce
One of the major promises of ecommerce was that it dissolves national boundaries. And that is exactly what is happening.
Link Building Strategies
Links are the primary means of hyper-text navigation on the Internet. Find out how you can develop link-love for your ecommerce website.
Why You Must Track Visitor Value and Lifetime...
All ecommerce businesses want visitors -- that's a given. But are they really able to measure the value of each customer that they acquire?
Social Media Platforms
Depending upon your objectives, one social platform might work better than another. Find out about some of the most popular social websites, and figure out how they can be part of your ecommerce communication mix.
PPC Optimization
Ecommerce businesses are spending too much money on pay per click (PPC). It is imperative that they spend a lot of time optimizing those PPC campaigns.
Keyword Density Is Dead. Long Live Keyword...
Keyword density is an SEO concept that should have been buried years ago. But it continues to raise its ugly head.
No Money Down Internet Business by John...
Being an affiliate marketer and being an ecommerce merchant are two different things. But at their core,
An Ecommerce Business Is Easy to Startup, But...
Scaling up an ecommerce business is not child's play. Here are some golden guidelines you can follow to scale up your ecommerce business.
Ecommerce Images
Images attract customers. They are a proxy for the product itself. Make sure that the images on your ecommerce website are up to the mark.
Book Review: Effortless E-Commerce With PHP and...
When you think of technologies for ecommerce websites , those who are used to the old traditions of the
Why Ecommerce Business Spam Is Bad for Everyone
If you are an ecommerce business, please be courteous enough to avoid spamming your customers with frequent product recommendations.
Fantastic Content Ideas for Your Ecommerce Blog
Other than product descriptions, ecommerce websites need lots of content for their blog. How do you come up with content ideas?
Open Source Ecommerce Software
The following list of open source Ecommerce software is provided for your convenience and should not be viewed as an endorsement of any particular product. The product descriptions were provided by the software companies.
Aggregator
A website that publishes syndicated data from RSS and Atom feeds.
Building E-Commerce Solutions with WooCommerce...
Earlier, I had written an article about using WordPress for ecommerce . At that point of time, I had
Reputation Management for Ecommerce Businesses
Your reputation is the single largest factor affecting your brand. In an increasingly social online world, take proactive steps to manage your reputation.
Personalized Products
Differentiating an ecommerce business is a difficult task. One way to do that could be to permit customers to personalize their products.
How Are You different From Amazon / EBay?
Is there really room for one more ecommerce giant? Or is it now going to be eBay and Amazon forever?
Ecommerce SEO Is Not Dead. But it Has Changed....
class="no-js" itemscope itemtype="http://schema.org/Article" > itemprop="description" > The onslaught
StumbleUpon for Ecommerce
When everyone is flooding the latest kid on the block, the astute professional looks for a platform that is as effective but less crowded. That is why you must evaluate StumbleUpon for ecommerce.
Hey Entrepreneur! Have You Missed the Ecommerce...
It's not going to be an easy path for ecommerce startups, but I do foresee a newbie rising up to challenge the giants by the year 2020.
Your Ecommerce Business Could Be Rolling in...
Christmas and other holidays result in a huge spurt of gifting. That is a book for ecommerce.
Electronic Commerce by Gary Schneider
At the outset, let me point out that this is a textbook. So, it has all the pros and cons associated
So You Computed the Lifetime Value of a...
Lifetime value of a customer is often spoken about without much thought. But this metric is very significant in making a whole host of critical decisions.
Forget That Fancy Ecommerce Marketing Research,...
Listening to your customers is crucial to your success. But how do you listen? Do you use structured forms, or do you simply talk to your customers?
SEO for Ecommerce
Ecommerce websites usually do not invest significantly in SEO. That is why a little SEO effort can go a long way.

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