Updated Articles and Resources

By Ajeet Khurana, About.com Guide

Shopify Review Created: Thursday, January 26, 2012 Updated: Monday, April 30, 2012
Shopify is one of the most popular hosted shopping cart provider. Read my review of their offering.
Supply Chain Strategy for Ecommerce Created: Monday, April 30, 2012 Updated: Monday, April 30, 2012
Supply chain management is at the heart of any retail business. Ecommerce is no different.
How the Shopping Cart, Payment Gateway, and CRM Come Together Created: Monday, April 30, 2012 Updated: Monday, April 30, 2012
Using the right technology can be the tipping point for your ecommerce business. This is a beginner's article for getting your ecommerce technology right.
What Intellectual Property Means in the Context of Ecommerce Created: Monday, April 30, 2012 Updated: Monday, April 30, 2012
Intellectual property may be the most valuable asset that an ecommerce business owns.
Russian and Chinese Ecommerce in the Global Ecommerce Ecosystem Created: Monday, April 30, 2012 Updated: Monday, April 30, 2012
One of the major promises of ecommerce was that it dissolves national boundaries. And that is exactly what is happening.
Effective Email Marketing for Ecommerce Businesses Created: Sunday, April 29, 2012 Updated: Monday, April 30, 2012
Emails are free, and you can trigger a million emails at the click of a mouse. That does not mean that email marketing is trivial. Learn about the basics of email marketing for ecommerce websites.
What Is Business Intelligence for Ecommerce Businesses? Created: Sunday, April 29, 2012 Updated: Monday, April 30, 2012
Success in ecommerce is about using business intelligence intelligently. Here's how.
Customer Acquisition Strategy for Ecommerce Businesses Created: Sunday, April 29, 2012 Updated: Monday, April 30, 2012
Acquiring customers is the primary task of all ecommerce business. But that does not mean that you can ignore satisfying those customers.
Visual Marketing for Ecommerce Created: Sunday, April 29, 2012 Updated: Monday, April 30, 2012
If you can primarily use one of your five senses online, then that is the one you need to focus on to sell products.
WordPress for Ecommerce Created: Sunday, January 29, 2012 Updated: Monday, April 30, 2012
There are many licensed ecommerce software packages out there. But WordPress is an interesting choice as it did not start out as an ecommerce solution.
Ecommerce Marketing Plan Created: Sunday, January 29, 2012 Updated: Monday, April 30, 2012
There is often an element of spontaneity in the way you implement your marketing plans. But that does not mean that you do not undergo a rigorous ecommerce marketing plan development exercise.
Ecommerce Marketing Created: Friday, January 27, 2012 Updated: Monday, April 30, 2012
Ecommerce can gain from conventional marketing. But it can also make use of a wide range of online activities.
Affiliate Marketing Program Created: Friday, January 27, 2012 Updated: Monday, April 30, 2012
How exactly does an affiliate program work on ecommerce websites? What are its components?
Affiliate Marketing - Referral Marketing Created: Friday, January 27, 2012 Updated: Monday, April 30, 2012
Despite their common points it is crucial that an ecommerce professional distinguish between affiliate marketing and referral marketing.
Shopify App Store Created: Thursday, January 26, 2012 Updated: Monday, April 30, 2012
Despite the fact that Shopify is a pretty basic hosted shopping cart provider, the apps in the Shopify App Store add all the functionality you need.
Ecommerce Security Created: Friday, December 30, 2011 Updated: Monday, April 30, 2012
If we want ecommerce to grow, we need to pay special attention to security. In the absence of a secure business environment, ecommerce has no future.
Ebusiness vs. Ecommerce Created: Friday, December 30, 2011 Updated: Monday, April 30, 2012
Differentiating between ebusiness and ecommerce is helpful in understanding the new paradigm of business. Surprisingly, it is not easy.
Business to Business Ecommerce Created: Thursday, December 29, 2011 Updated: Monday, April 30, 2012
Though one does not hear about it a lot, B2B ecommerce has truly revolutionized the world of business. Adopters of online business to business processes have reaped several benefits.
Types of Ecommerce Created: Wednesday, December 28, 2011 Updated: Monday, April 30, 2012
Ecommerce has matured into a full-blown industry. As a result, we can now see several variants of ecommerce.
Ecommerce Shopping Cart Software Created: Tuesday, December 27, 2011 Updated: Monday, April 30, 2012
There are so many versions of what constitutes a shopping cart on an ecommerce website. It is almost like the story of the blind men and the elephant.
How Does Ecommerce Work? Created: Tuesday, December 27, 2011 Updated: Monday, April 30, 2012
There are several integral components of an ecommerce business. Find out how the different components work with each other.
Disadvantages of Ecommerce Created: Saturday, December 24, 2011 Updated: Monday, April 30, 2012
For the effective development of any industry, it is important to recognize its shortcomings. Here is a look at the disadvantages of ecommerce.
What Is Link Building? Created: Wednesday, November 30, 2011 Updated: Monday, April 30, 2012
Understanding link building is necessary for successfully marketing your ecommerce website. Otherwise you will end up paying per visitor that lands up on your ecommerce store.
Link Building Strategies Created: Wednesday, November 30, 2011 Updated: Monday, April 30, 2012
Links are the primary means of hyper-text navigation on the Internet. Find out how you can develop link-love for your ecommerce website.
Returns Policy Created: Tuesday, November 29, 2011 Updated: Monday, April 30, 2012
As an ecommerce website, you have learned to live with returns. But have you created a coherent and fair returns policy?
Ecommerce Navigation Created: Tuesday, November 29, 2011 Updated: Monday, April 30, 2012
Navigation links and menus on an ecommerce website are a primary determinant of its usability. If a customer is able to rapidly narrow down to her desired product, you have encouraged her to make a...
Ecommerce Images Created: Tuesday, November 29, 2011 Updated: Monday, April 30, 2012
Images attract customers. They are a proxy for the product itself. Make sure that the images on your ecommerce website are up to the mark.
Product Description Created: Tuesday, November 29, 2011 Updated: Monday, April 30, 2012
When the customer narrows down their search to a specific product page on your ecommerce website, the image and product description on that page influences the purchase decision. Make sure that the...
Ecommerce Website Created: Tuesday, November 29, 2011 Updated: Monday, April 30, 2012
Not all ecommerce websites are created equal. Only the ones that focus on ease of use will survive.
Domain Name Protection Created: Sunday, October 16, 2011 Updated: Monday, April 30, 2012
The domain name of your ecommerce website is crucial to your business. But it may not be safe.
Pay Per Click Strategy Created: Sunday, October 16, 2011 Updated: Monday, April 30, 2012
Paying per click on your advertisements can be an effective method to gain web traffic. But you must make sure that you follow the right strategy.
Domain Name Extension Created: Sunday, October 16, 2011 Updated: Monday, April 30, 2012
There are dozens of choices when it comes to domain name extensions. If you are an ecommerce business, how would you choose a domain name?

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