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Ajeet Khurana

Book Review: E-Business and E-Commerce Management (4th Edition) by Dave Chaffey

By October 31, 2012

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I think we are in the season of ecommerce book reviews. After the last couple of book reviews, reader response has encouraged me to review some more. As a result, I have reviewed yet another ecommerce book, or should I say ecommerce textbook: E-Business and E-Commerce Management (4th Edition) by Dave Chaffey. This one is a deeply conceptual book that is a must read for ecommerce professionals.

 

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