Everyone Loves a Contest. Should You Run One to Draw People to Your Ecommerce Website?

Running a contest is one of the first tactical thought that occurs to a marketing manager. But you need to think hard before going down that road. And even if you decide to go down that road, there are legal and procedural hurdles that have to be overcome. To help you start thinking about running a contest for your ecommerce website on Facebook, here is a fresh new article: Running a Contest on Facebook.